Challenge: ManY leading companies are facing a leadership crisis. There is a challenge to address gender equity in a way that is not only equitable but builds a pipeline of the best talent to lead the now and to lead what’s next.
Action: Velvet Suite founded The Brand Leadership Institute, a pipeline readiness accelerator designed to reinvent the way women learn, live and lead. This on-demand community gives women access to high end coaching with the support of an accountability community and curated content. This unique experience democratizes executive coaching while building a community model that measurably accelerates participant’s clarity, confidence, competence and connections.
Results: The Brand Leadership Institute was a finalist for the 2017 Greater Washington Innovation Award and is a featured action on the CEO Action website based upon the successful and measurable outcomes of the BLI. The benefit is a scalable and sustainable model to elevate all talent to effectively lead and drive change.
- 32% promotion within 12 months of graduating from the BLI.
- 80% retention of top talent
- Graduates have greater clarity and confidence in purpose and personal brand value
Velvet Suite has expanded the solution and is scaling with several Fortune 500 companies. Velvet Suite has also incorporated The She-Suite Summit as an annual kick-off for this transformational leadership experience.